THE GRENADIER STORY
We gave our long-term supporters the opportunity to place their reservation first, two weeks before opening to the general public. The response was very positive, with people keen to be first in line when orders open in late 2022. We also shared sales, servicing and pricing information. And we launched the first iteration of our configurator, with more features, options and accessories still to come.
The Grenadier Interior
The interior of the INEOS Grenadier is designed on purpose, to deliver the space, practicality and versatility owners need from a hard-working 4X4. Starting from a clean sheet, the design incorporates the modern technology and comfort expected of a vehicle for the 2020s and beyond.
OUR PRODUCTION FACILITY
To ensure the highest standards of production, we needed a world-class manufacturing facility. So we purchased a plant in Hambach, France, that was designed and built by Mercedes-Benz. The perfect base to produce the Grenadier.
Transitioning from concept to series development is always a major milestone. It marked the moment the INEOS Grenadier team was joined by the 4X4 specialists, Magna Steyr, to engineer the production vehicle.
NAMED BY YOU
When we asked members of the 4X4 community to name our new vehicle, 6,000 of you replied. You told us the answer was right under our nose. The Grenadier, after the London pub where it all began.
Our 200-strong team of expert engineers started working full-time on the vehicle from our offices in Stuttgart. Fusing British design with German engineering precision.
A PUB, A BEER AND A PLAN
Over a beer at the Grenadier pub in London, INEOS Chairman and 4X4 enthusiast Sir Jim Ratcliffe had an idea. The vision for a stripped-back, no-nonsense, utilitarian 4X4 was born.