INEOS Grenadier at the Snow Polo World Cup in Kitzbühel

A world-class winter sports competition. Eight international teams. 15,000 spectators. Kitzbühel’s Snow Polo World Cup is one of the sport’s most prestigious events.

Attended by winter adventure seekers inspired by a 4X4 built for more, it was the perfect setting for us to support the action, and set up camp.

From 9–12 January, we sponsored a pre-tournament team. With players wearing striking yellow INEOS Grenadier jerseys.

Whilst studded horseshoes provided traction on the field, away from it, it was all about the Grenadier’s permanent four-wheel drive and all-terrain tyres.

As official vehicle for the Kitzbühel Polo Club, our comfortable, capable and well-engineered off-roader transported athletes, officials and VIPs.

We fielded two further Grenadiers – a Station Wagon and a Quartermaster – so guests could put our ultimate 4X4 through its paces. Interesting in taking a test drive yourself? Get behind the wheel near you.

It took a team to support these Snow Polo World Cup test drives. Two of our retail partners: one from Schmidt Premium Vienna, and one from their Munich location. One professional Grenadier driving instructor, to show people the reins. And three more dedicated INEOS Automotive representatives, to field questions about our ultimate 4X4.

A big thank you to everyone involved, and to everyone who dropped by to talk, and test drive the Grenadier.